Google Analytics is a powerful tool that helps website owners understand their audience and how visitors interact with their site. With insights into user behavior, traffic sources, and content performance, it provides valuable data that can drive business decisions and optimize website experiences.
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It allows you to measure your advertising ROI and track your Flash, video, and social networking sites and applications. By understanding how users engage with your site, you can make informed decisions to enhance the user experience and increase conversions.
In today's digital landscape, understanding your website's performance is crucial. Google Analytics provides insights into user behavior, helping you identify what’s working and what’s not. This data can be pivotal for optimizing content, improving user experience, and ultimately boosting your site's success.
Integrating Google Analytics with Next.js allows you to track how users interact with your app, providing insights into user behavior, popular content, and more. This can be incredibly valuable for optimizing user experience and making data-driven decisions.
Before integrating Google Analytics into your Next.js application, you need to set up a Google Analytics account and create a property for your site.
To start using Google Analytics, you'll first need to create an account. Go to the Google Analytics website and sign up with your Google account. Follow the prompts to set up your account, add a property (your website), and set up a data stream.
Click on Start measuring button and then you have to go through different forms (Account creating, property creation, … ). Please complete all those according to the way you want.